Rules and ethics
How the ICO expects UK creative asset libraries to handle consent and retention
Ad creative software must give UK teams consent records, retention schedules and privacy by design that satisfy the ICO under UK GDPR and PECR.
Topic
uk gdpr
Rules and ethics
How to vet ad creative compliance software for UK campaigns
What to check in ad creative compliance software: CAP Code coverage, ASA ad checks, UK GDPR duties and the approval record your team has to keep.